AB ADVISORY
The Global Agency for Strategy and Brand Management in China
They Trusted Us

AB ADVISORY
The Strike Force of a Global Group
The Human Connection of an Independent Agency
We believe in excellence and how opportunities arise from daily dedication. When you meet AB ADVISORY, you are in direct contact with our CEO because your project deserves all the best work and communication. We discuss, we collaborate, we make your brand our own project to bring you the best return-on-investment in China.
AB ADVISORY was founded by Anaïs BOURNONVILLE 安英婵 to help brands around the world from the luxury, fashion, and lifestyle sector to grow their brand and build their success in China.
Our Services
We provide customized studies with all the latest data, insights, and interviews in China.
We create and manage your brand official accounts on Little Red Book, WeChat, Weibo, and more.
We organize your press campaign and influencers endorsement in the fastest economy in the world.
We introduce your brand to our premium network of distributors, retailers, and department stores.
Our Industries
We have over 5+ years of experience in creating, managing, and promoting all luxury, fashion, and lifestyle accounts on the Chinese ecosystem.

Arts & Culture
We help artists, galleries, museums, and cities to gain Chinese followers.
Cosmetics
We specialize in fragrance, makeup, skincare, and men cosmetics.
Fashion
We support large apparel brands and independent fashion designers.
Home Decoration
We have experience in homeware, home decoration, and furnitures.
Luxury
We have experience in the luxury industry, from Haute Couture to exceptional cars.
Jewelry
We work with jewelry and high jewelry brands along with accessories brands.
Sports
We focus on outdoor, yoga, meditation, and wellness in China.
Travel
We help hotels, restaurants, and tourism activities get Chinese clients.
AB ADVISORY
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Read MoreLet us together build a Lasting Success
We are different because we bring agility, flexibility, and synergy in the world of agencies in China. Together, we can transform your business expansion dreams into reality.