Consulting
Benefit from our valuable expertise and guidance to navigate the Chinese market with on-demand support and expert advice
Our Consulting Services
1.
Evaluate
We start by a discovery meeting to understand your pain points and improvement areas.
2.
Analyze
We analyze the current brand positioning, organization, and vision on the Chinese market.
3.
Detect
We identify and anticipate the possible threats for your brand development in China.
4.
Support
We guide and support your team with on-demand consulting and training to build success.
Consulting on Pricing
A pricing strategy is meant to evolve over the years based on your brand positioning. New entrants will often propose penetration pricing to gain rapid market share before increasing progressively their prices. We work on your pricing strategy by scheduling your pricing over time and increasing it without negative consumer sentiment.
Contact us to build your pricing strategy in China.
Consulting on Assortment Selection
When you install your brand in China, you need to work on a “China assortment”. Some brands decide to keep the same assortment and hero products without adapting their products selection. We guide you through this technical step to optimize your assortment and save future costs on the warehousing, logistics, and promotion.
Consulting on Consumer Engagement
A relationship between a consumer and a brand goes far beyond a pure transaction. It’s made of engagement. Sharing, commenting, engaging, discussing – a higher consumer engagement can multiply by 2 your brand awareness in China. We review the current market data to improve your consumer engagement.
Frequently Asked Questions on Consulting
What does consulting mean?
Consulting is the contribution of a third party to a company by bringing its expertise, know-how, and advice. The service may involve either advisory or services implementation. Brands decide to work with consultants to have an on demand support on specific topics.
How does consulting work?
A consultant is an outside provider who will work with a client company to solve a specific business challenge. The consultant is paid on an hourly rate to support the brand on demand. Consulting projects can include different team members and vary in different areas.
What are the benefits of a consultant?
The biggest benefit of a consultant is its expertise and experience. Compared with an employee, a consultant is facing challenges and situations with other brands every day, nourishing a stronger advice and guidance for the client company. Consultants are experts in their field and provide valuable insights and recommendations to support the brand development without being hired.
Let us together build a Lasting Success
We are different because we bring agility, flexibility, and synergy in the world of agencies in China. Together, we can transform your business expansion dreams into reality.