Top Guide for Fashion Brands Strategies in China
Today, we’re heading to fashion brands thriving in China. With a forecasted annual revenue of $265 billion USD for the […]
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Reports
Key Opinion Consumer in China that Works Quickly
Key Opinion Consumer is the magic word for marketing in China today. This is the latest form of influencer, but
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Xiaohongshu: The Modern Dictionary for Everyday Needs
Xiaohongshu, also known as the “Little Red Book” or simply RED, is a groundbreaking application that combines elements of social
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Xiaohongshu Influencer: What Makes a Content Viral?
If you’ve been willing to advertise your brand in China, you may have heard of influencers on Xiaohongshu. Their content
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Guide on The Psychology of Chinese Consumers on Influencer Marketing
.In recent years, the Chinese social media landscape has witnessed a remarkable trend in popularity, with platforms such as Weibo,
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